In this 2004 interview with Becky Quick, Mark Zuckerberg's talks about his new social media site -- a plucky startup called Facebook.
Facebook plans to increase the size of its IPO by 85 million shares, says someone familiar with the matter, a move that could value its upcoming offering at as much as $18.5 billion.
The social network’s 25 percent upsize plan will be filed with regulators at the U.S. Securities and Exchange Commission Wednesday morning, this person said.
Facebook’s expected move takes the size of its new issue from roughly 340 million shares to roughly 420 million, a change that, combined with the greenshoe -- additional shares that could be sold by bankers in the aftermath of the IPO -- could value the total deal at nearly $20 billion.
A final decision on Facebook’s IPO price, which is expected to be somewhere between $34 and $38 per share, will be made Thursday evening.
Previously: Facebook raises price range for IPO
CNBC.com: As investors Fawn over Facebook, poll finds user distrust, apathy
CNBC.com quiz: What's your facebook IQ?
CNBC.com: Confidence lacking in Zuckerberg as corporate steward
Full Facebook IPO coverage from CNBC.com
CNBC's Kayla Tausche reports on the results of a CNBC-AP poll on Facebook that reveals 59% of respondents don't trust Facebook with their personal information. Dan Niles, Alpha One Capital Partners, weighs in.
Facebook’s long-awaited initial public offering will be a long-term bet, and selling pressure on the shares after the market excitement post-IPO will “relax,” Martin Sorrell, CEO at advertising bellwether WPP, told CNBC Tuesday.
“I don’t think 900 million people can be a passing fad. A lot of people have taken a position in Facebook, it’s a self-perpetuating situation,” Sorrell told CNBC’s “Worldwide Exchange.” “The $100 billion was predictable and they’re trying to build a momentum.”
Sorrell said he would buy the shares with a view to looking at them again in “15 or 20 years’ time.” He said through WPP he buys $75 billion worth of media a year, adding that he spent $200 million last year with Facebook and while he would increase his spend in the network, it would be lower than he had first envisaged.
“We’ll increase (spending) this year, but it is a social network and you interrupt a social communication with an advertisement at your peril,” Sorrel said.
Facebook has been keen to argue that its advertising revenue would form a key component of its ongoing success, saying it would make ads “more relevant, more social, and more engaging” as it looks to grow.
The social media giant hiked the widely anticipated price range of its IPO to $34 to $38 a share Tuesday with trading expected to commence Friday — valuing the company around $102 billion, Silicon Valley’s largest ever IPO to date.
Sorrell described the price range as “hard to stomach.”
An AP-CNBC poll found that half of Americans believe that the company’s expected stock price is too high.
Crucially, the same poll found that more than half — 57 percent — of respondents do not click on the ads on the site.
Critics of the hype surrounding the highly anticipated IPO argue the company’s advertising revenue history is weak and are doubtful about the site's longevity in the competitive technology sector.
Michael Browne, fund manager at Martin Currie, agreed that Facebook was a “unique proposition” and compared it to Twitter, the rival social network which has been snapping at Facebook’s heels as it has seen its popularity and users grow.
Browne said Twitter was more about “celebrity status and the cult of following people,” whereas Facebook was about interacting with “a smaller, more closed group of people.”
CNBC.com: As investors Fawn over Facebook, poll finds user distrust, apathy
CNBC.com quiz: What's your facebook IQ?
CNBC.com: Confidence lacking in Zuckerberg as corporate steward
Full Facebook IPO coverage from CNBC.com
Investors may be hot to trot over Facebook's IPO, but a new AP/CNBC poll finds the company is facing potential monetary roadblocks CNBC's Kayla Tausche finds in the video below.
Editor's note: This post has been undated with revised numbers and quotes from the CEO here.
CNBC reports that JPMorgan Chase has significant mark-to-market losses. Legal losses of $4.2 billion are “reasonably possible.” Mary Thompson and Maria Bartiromo discuss the story.
Mark-to-market losses are when a company's asset, usually an investment, loses value and must be restated on their balance sheet. The company has scheduled a 5 p.m. Eastern conference call to discuss their situation.
Stock index futures slid after the market's close on Thursday. JPMorgan's stock lost 5 percent to $38.67 in after-hours trading.
S&P 500 futures fell 9.2 points and were below fair value, a formula that evaluates pricing by taking into account interest rates, dividends and time to expiration of the contract. Nasdaq 100 futures fell 14.75 points.
Reuters contributed to this report.
Yahoo's largest shareholder, the hedge fund Third Point, says that Chief Executive Scott Thompson lied on his resume about earning a computer science degree. CNBC's Brian Shactman reports.
Federal prosecutors have charged 107 people, including doctors and nurses, in seven U.S. cities, accusing them of taking part in schemes to cheat the Medicare system out of $452 million through phony billing. Authorities are calling this the largest one-day takedown ever by the government’s Medicare fraud task force.
At a news conference Wednesday, Attorney General Eric Holder said they “underscore the Justice Department’s determination to move aggressively in bringing to justice those who would violate our laws and defraud the Medicare program for their personal gain.”
Read the original story at CNBC.com
The 107 health care professionals, also including social workers and owners of health care companies, charged Wednesday worked in Miami, Tampa, Chicago, Detroit, Houston, Los Angeles and Baton Rouge.
The arrests are the latest in a three-year crackdown on health care fraud, which is estimated to cost taxpayers between $80 and $160 billion per year. Authorities recovered a record $4.1 billion last year.
Government Announces Massive Crackdown on Medicare Fraud
The government has also suspended payments to the 52 provider organizations where the individuals worked. Health and Human Services Secretary Kathleen Sebelius said the operation, including the arrests and the cutoffs of payments, are part of an effort to preempt fraud instead of relying on what she called the old “pay and chase” model.
“Now, we’re analyzing patterns and trends and claims data, instead of just going claim by claim,” Sebelius said.
Still, court filings allege the defendants were able to carry out their schemes for years.
NY Judge Denies DSK Motion to Dismiss Maid's Civil Suit
In Baton Rouge, seven people who ran two community mental health centers are accused of submitting more than $225 million in false claims for mental health services in a scheme that began in 2005 and continued through October. This case alone is one of the biggest ever Medicare fraud cases.
Government officials say the defendants from Baton Rouge rounded up drug addicts, homeless people and the elderly and used them to submit false claims for treatment.
In Houston, owners of four private ambulance companies were accused of billing the system for non-existent or unnecessary runs.
In Miami, more than 50 professionals were charged with carrying out a $137 million scam involving mental health services and home health care.
5 Things You Should Know Before and After Investing
Other cases involved fraudulent billing for ambulance services, durable medical equipment, psychotherapy and prescription drugs.
Pete Williams, NBC News’ justice correspondent, contributed to this report. Follow Scott Cohn on Twitter.
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Trulia
Mall entrance? No. It's a stairway in Alicia Keys' home.
Musicians often have humble beginnings to their careers, sometimes playing on a subway platform or performing on the street for spare change. For the lucky ones who attain super stardom, they can afford previously unheard-of luxuries. And some of them buy star-worthy homes.
This collection features the habitations of performers from rock to pop and beyond. We’ve got two glamorous homes associated with "American Idol," and two not-to-be-believed properties in New York. Let’s begin this tour with homes of two stars from the same mitten-shaped Midwestern state. Most of the listings for these homes were provided by the real estate websites Realtor.com and Trulia.
Alicia Keys and Swizz Beatz / Lenny Kravitz (former)
Trulia
Location: New York
Price: $17.95 million
Bedrooms: 5
Bathrooms: 4 full, 4 partial
Square footage: 6,167 plus terraces
This SoHo triplex penthouse last belonged to Lenny Kravitz, but has more recently been the love nest of Alicia Keys and Swizz Beatz. Their master bedroom suite with spa is accessed via a floating glass staircase, and it has a private terrace.
Other rock star-worthy, unheard-of-in-Manhattan features include keyed elevator entry, a walk-in butler’s pantry, a glass-encased formal dining room overlooking the East River, plus another 3,000 square feet of terrace space.
Madonna
Location: New York
Price: $32 million
Bedrooms: 10
Bathrooms: 13
Square footage: 13,847 (not including cellar)
Maybe her music is not synonymous with rock 'n' roll, but there’s no doubt Madonna rocks as the embodiment of a star. In fact, the Rock and Roll Hall of Fame inducted her in 2008.
Madonna’s real estate comings and goings of recent years have included properties far from her native Michigan — in London, the English countryside of Wiltshire, and of course New York. The New York Post reported that her Upper East Side mansion (pictured here), which was completed last year, would have a hair salon, an elevator, two master bedrooms, a wine cellar, a playroom, a two-car garage, and a closet just for storing luggage.
Kid Rock
Realtor.com
Location: Detroit
Price: approx. $459,000
Bedrooms: 6
Bathrooms: 6
Square footage: 6,000
Another star hailing from Michigan is holding true to his home state. Kid Rock recently picked up this colonial on Detroit’s Gold Coast overlooking the Detroit River between Lake Erie and Lake St. Clair.
Although it's unclear the exact price Kid Rock paid, the real estate blog Curbed.com reported that it ranged from $459,000 to $465,000.
Chris Daughtry
Realtor.com
Location: Oak Ridge, N.C.
Price: $639,900
Bedrooms: 4
Bathrooms: 4
Square footage: approx. 3,500
Chris Daughtry may have only come in fourth place in the fifth season of "American Idol," but since then, his album with his band Daughtry became one of the fastest-selling debuts in rock history. The house he bought right after his stint on "Idol" is now on the market .
The gated brick home on 2.38 acres is rather flavorless except for the salt in its saltwater pool and hot tub. It also has a double-height entrance hall, a putting green, walnut floors, a wood hood in the kitchen and a workshop in the garage.
More photos of these homes plus homes from Pink, Steven Tyler and other rockers at CNBC.com.
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msnbc.com
Using the right keywords several times in a résumé can make the machines take notice.
If you are still writing your résumé for humans, you’re doing it wrong.
It’s fine if you prep a human-friendly version to hand out in the interview but in this day and age, you need to have one that catches the eye of the machines — before they let you through the gate to speak to the humans.
“One secret to a killer résumé is to use the right keywords to improve your performance with search engines,” said Tony Lee, the publisher of CareerCast.com.
Remember the days when we learned how to orient our name vertically, add a picture and throw in a column format to really wow ‘em?
Yeah, throw that out the window.
Remember when we strove to be concise on our résumés and not repeat ourselves?
Toss that one on the recycling pile.
Today, it’s all about wooing the machines.
And in the same way that you choose your words carefully to woo someone you’d like to date, you have to choose your words carefully on your résumé to woo the machines reading it.
So, what’s the machine-equivalent of “Wow, you have the most striking eyes”?
First, you want to include a target job title and include it up high on your résumé, an area favored by algorithms, according to Martin Yate, author of the “Knock ‘Em Dead” book series.
That sounds simple but it puts you at a huge advantage: Seven out of 10 résumé writers forget to include a target job title, according to CareerCast. But don’t just stop there — use all the words and phrases to describe the job you want.
Equally important, include a “performance profile” — also high up — that describes your ability to do the job, CareerCast suggests.
The third thing that should be high up is a description of your professional skills.
“Placing these skills near the top improves your performance with those search-engine algorithms, and provides the recruiter with a series of 'aha' moments as each word and phrase drives home your suitability,” CareerCast says.
And, while it took a long time to teach you to be brief and not repeat yourself in the cover letter and résumé, in this day and age of machine-scanned résumés, repeating your professional skills two or three times farther down the résumé, where you you talk about your past employment experience, can actually double or triple your résumé’s ranking in a search that uses those words, according to CareerCast.
“Employers use keywords to filter through piles of résumés on their desk. If your résumé is handed to them without the keywords that match the job requirements, then your application may hit the ‘reject pile’ without a second glance,” said Kerry K. Taylor, who writes the personal-finance blog Squawkfox.
Fox advises finding eight keywords and driving those home.
So, how do you find these magical eight keywords?
“You don’t need a degree in English to find your eight keyword nouns,” Taylor said. “Keyword nouns tend to be the ‘hard’ skills, industry-specific qualifications and job-specific terms employers look for in a job candidate.”
Of course, those are going to be different for everyone. A writer and an underwater welder will have very different keywords.
Taylor suggests looking at the following areas to come up with your keywords: degrees or certifications, university or college names, job titles, product names, technical terms, industry jargon, job-specific buzzwords, company names, service types, professional organizations, software or hardware packages and computer lingo.
A great way to find your eight is to look at five to 10 job listings with similar job titles to your field, Taylor said, and pluck out the words that are repeatedly mentioned. Be sure to include them not only in your résumé but also your cover letter.
Taylor offers an example of how that strategy of plucking keywords from job listings works here.
Other important tips for winning over a robot recruiter’s heart: Make sure your résumé is text only – no special formatting like bullets, tabs, italics, etc. Choose a functional font such as Arial or Times New Roman in 10 or 12 point font. And use a standard address format. If you have more than one phone number, enter it on a separate line.
Ready … aim … fire those keywords!
This article, "The killer résumé: How to get hired by the machines," first appeared on cnbc.com.
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Courtesy of Sendaball, Inc.
Sendaball, Inc., is owned by two sisters who have been sending balls since the '90s. But one day in 2003, the crazy idea morphed into a business.
Have you ever seen a product or business and thought, “Why didn’t I think of that?” While people daydream every day about striking it rich, only some have been lucky enough to come up with a million-dollar idea.
Some entrepreneurs have found success with everyday products, like clothing and food. Others have dreamed up creations that are a bit more astounding. It may be a simple concept or one that is unique. Either way, they may surprise you and will probably make you jealous.
Slideshow: See the million-dollar ideas
Here we take a look at 10 surprising ideas that have earned more than a million in sales, and how the entrepreneurs behind the creations made it happen.
Doggles
These goggles for dogs are the brainchild of Roni Di Lullo, who stumbled upon the bright idea one day in 1997 at the local dog park. Her border collie, MidKnight, was sensitive to the light and was having a hard time catching a Frisbee. “I had on my sunglasses and was like, why didn’t he have something on his eyes,” she said.
So Di Lullo set out to try to make her dog his own pair of sunglasses. At first, she tried adjusting regular goggles with various straps. Then she dug into her personal savings, designed a different model that would fit a dog’s face, and Doggles was born. Now, dogs can hang their heads out of car windows with abandon — not only do Doggles offer 100 percent UV protection, they also protect against dust and debris.
Di Lullo’s company, MidKnight Creations, has since branched out to include backpacks, floatation jackets and cat toys. It’s pulling in about $3 million a year in sales.
Clocky
Gauri Nanda liked her sleep, and liked to hit the snooze button … a lot. So when it came time to design a product for a class project at MIT Graduate School, a moving alarm clock came to mind. Outfitted with two wheels, the clock rolled off the nightstand and across the floor when the snooze button was hit — forcing its groggy owner to get out of bed to turn it off.
Once Nanda graduated, she dusted off her prototype, got funding from family and started selling the clock commercially. Now, Clocky is sold by thousands of retailers in over 45 countries, earning nearly $10 million in sales since its inception. It has also spawned Tocky, a wheel-less version of Clocky that rolls off the nightstand using its own momentum.
Billy Bob Teeth
These fake teeth were designed to transform anyone into a bumpkin. Jonah White first laid eyes on them at a college football game in 1994. A man with “terrible teeth” was “talking trash” during halftime, White said. It turned out that man was Rich Bailey, friend of a friend, and the teeth were fake — he had made them in dental school. White saw an opportunity and had Bailey make him a set.
At the time, White said, he was living in a cave behind his parents’ house, working odd jobs to pay off his student loans. Soon, White and Bailey went into business, selling the Billy Bob Teeth one set at a time. Bailey left the company to pursue his dental career a few years later.
These days, White has expanded into sandals, headwear and other Billy Bob products. He’s also moved into nicer digs thanks to the over $50 million in sales his company has generated since Billy Bob Teeth were first sold.
Knork
If you’re tired of using both a fork and a knife while eating, the Knork may be just what you’re looking for … it’s a fork AND a knife all in one.
Mike Miller first got this “cutting edge” idea in the eighth grade while trying to eat pizza with a fork. While he was struggling, he noticed how an employee was easily cutting a pizza with a beveled pizza cutter. He thought a fork that had a beveled edge would do the same.
However, Miller didn’t think to turn his idea into an actual product until he was in college in 2001. He borrowed $10,000 from his grandfather, established his company and developed a prototype using one his mother’s forks and car modeling compound.
A few years later, the Knork hit store shelves and mail order catalogues. These days, the Knork has company at the dinner table — the line has been expanded into a full place setting. Knork Flatware saw nearly $2 million in sales in 2011.
SENDaBALL
Think of SENDaBALL as a different type of greeting card. It started when Michele Sipolt Kapustka saw a bin of bouncy balls in a store, wrote “Have a BALL with your new baby” on it, stuck postage to it and mailed it to a friend.
Over the next few years, Kapustka and her sister Melisa Sipolt Moroko sent them to other friends for various occasions. One day at the post office, a man in line asked Kapustka if she would send one for him. That’s when the sisters realized they were onto something. In 2003, they created a website, and opened up shop in Kapustka’s garage, where the office is still located. So far, SENDaBALL has racked up $1 million in gross sales.
HeadBlade
Todd Greene used his head to come up with HeadBlade. After he started losing his hair in his 20s, he decided to shave his head. That’s when he realized there had to be a better shaver to do the job. “If I could just take a blade and put it in my hand, it would be a much easier, more intuitive way to shave,” he said.
So in 1998, he made a prototype that would fit comfortably in his hand and found a designer to help him perfect it. Greene dug into his savings and borrowed money from family and friends to launch his company. He found a manufacturer, designed his own website and learned e-commerce and marketing.
Things really took off for Greene after Time magazine named HeadBlade one of the best designs in 2000. Now, it’s in 15,000 to 20,000 stores across the country and has annual revenues $7 million to $10 million.
Lucky Break Wishbone
This plastic wishbone may seem like a simple idea, but it’s one that has earned millions. Ken Ahroni came up with the concept during Thanksgiving dinner in 1999. He realized there was only one wishbone at the table, and it would have to dry out before it could be broken. He thought a fake wishbone would solve sibling squabbling and allow everyone the chance to make a wish on Thanksgiving Day. So he did his research and found a “secret formula” that allows the Lucky Break Wishbone to break just like a dried wishbone.
By 2004, the product was in 10 stores. Now, Lucky Break Wishbone is in about 800 stores nationwide and has generated about $4 million in sales since it was introduced.
Uglydoll
The Uglydoll may not look pretty, but it has resulted in some good looking sales receipts — it’s raked in over $100 million in retail sales since its debut.
Uglydoll is not only a success story, it’s a love story. It began in 1996, when Sun-Min Kim and David Horvath met as students at Parsons School of Design. They were separated a few years later when Kim moved to Korea, but they stayed in touch by writing letters. In one of those letters, Horvath drew a little orange character, named Wage, at the bottom. Kim surprised him by sewing a handmade doll of Wage as a gift. When Horvath took the doll to an Asian pop culture store in L.A., the owner asked for more. The new dolls, which Kim sewed by hand, took months to make but sold out in one day.
Kim and Horvath haven’t looked back — not only did they start their company, Pretty Ugly, in 2002, they have since married.
Geese Police
This million dollar idea gives new meaning to the term “wild goose chase.” In 1986, David Marcks was working at a golf course in Greenwich, Conn., and battling with 600 Canada goose living on the property. Nothing he tried worked to chase them away, until he came up with the idea of using a border collie. So he got a dog, trained it and soon the geese were gone. Word spread, and other golf courses began asking for his help. So Marcks started Geese Police and began ridding properties of the pesky geese.
Eventually, Marcks quit his job to focus full time on the business. The company has grown to include 11 franchised locations around the country. Marcks’ office currently has 38 dogs and brings in about $2.8 million in revenue a year.
“Who knew I could go out and make millions playing with dogs,” Marcks said.
FitDeck
This card game isn’t meant to be played sitting around a table — it’s designed to get its players in shape. The deck contains over 50 exercises that require no equipment. It is the brainchild of Phil Black, who got the idea when a card game in college turned into a push-up contest.
Black didn’t start his company right away. First, he went into the Navy SEALs and then attended business school. After graduation, he took a desk job at Goldman Sachs but quit after six months to follow his passion. He used his life savings and incorporated his Navy SEAL training to create his first FitDeck. Now, there are 37 different card decks.
While the company won’t release exact sales figures, Black says he’s sold “hundreds of thousands of decks” that have earned “several million dollars” since FitDeck started.
This article, "Surpising ideas that made millions," first appeared on cnbc.com.
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Paul J. Richards / AFP - Getty Images
Reverse mortgages can give seniors cash to buy groceries and medicine.
Finding themselves financially strapped, more seniors at an earlier age are trying to get reverse mortgages on their homes in order to survive, according to a new report.
The study says the percentage of people aged 62 to 64 applying for reverse mortgages has increased 15 percent since 1999.
The reason for the dramatic upswing among "younger" seniors is simple, the report concludes: They need the money.
"The average age for taking out reverse mortgages has been around 71," explains Sandy Timmerman, director of the MetLife Market Institute who conducted the survey with the National Council on Aging.
"But with job losses, higher debt and living costs, more and more of the 'younger' seniors are looking at reverse mortgages as a way to pay their bills and keep their homes," Timmerman adds. "It shows the devastation some seniors have gone through since the financial downturn."
Reverse mortgages — which allow homeowners to borrow against the value of their homes — have been around since the early 1960s, but have grown in popularity. TV commercials with celebrities such as Henry Winkler, Robert Wagner and Fred Thompson promoting reverse mortgages, are rampant during weekends and late night viewing hours.
But whether it's the ads, the financial necessity, or both — reverse mortgages have become attractive to more seniors. In 2010 alone, more than 80,000 Americans over 62 years old finalized a reverse mortgage. That's up from 25,000 in 1995.
'It's not surprising that more seniors are doing this at an earlier age," says Karl Byrd, CFP, vice president at Security Ballew Wealth Management. "We live in a time when people are not planning for their retirement or can even get out of debt. Some seniors can't even buy groceries right now."
The increase in the number of reserve mortgages may simply be due to the growing number of seniors, poor or not, says Gregg Smith, COO of the lending firm, One Reverse Mortgage.
"We've noticed the age range for reverse mortgages getting 'younger' for us," Smith says. "But when you figure that some 10,000 people a day reach 62 in the U.S., we're seeing this grow among all seniors and believe it will get even bigger in the next 10 years."
Another selling point for reverse mortgages is the gain of respectability.
"Those ads aside, reverse mortgages are getting rid of the bad reputation they've had in the past," says Mark Goldman, a real estate professor at San Diego State University and a real estate investor, who's handled reverse mortgages for some of his clients — including his in-laws.
"The loans are backed by the government and more financial planners are looking at them as a viable option for their clients," Goldman goes on to say. "With mortgage rates low, and reverse loan fees dropping, they can make good sense."
How a reverse mortgage works is fairly simple. Designed for those 62 or older, a homeowner gets a lump sum or a payout for the equity in their house. The loan, with interest, does not have to be repaid until the last surviving homeowner moves out of the property or passes away.
There's no income or credit check and even if a senior is in foreclosure — and as long as the house has equity — they are eligible. All who apply must meet with an independent home loan counselor to discuss the ins and outs of getting a reverse mortgage.
Reverse mortgage loans are not taxable, and generally don’t affect Social Security benefits. Most loans have adjustable rates and can be re-financed, while some have fixed rates.
But they do come with a price tag and tight restrictions. Previous loans have to be paid off. Closing costs can add up — the average is about $2,000 to $3,000 depending on location. And there's no free ride when it comes to property taxes and mortgage insurance — they have to be paid by the homeowners to keep the house.
Homeowners must use the house as their main residence, and if the homeowner dies or wants to sell, the proceeds must go to pay off the loan.
Another warning signal — reverse loans can use up all or most of the equity and leave seniors with fewer assets as they grow older. And the loans are geared toward older seniors. The older someone is, the more credit is available. That's why most reverse mortgages have been taken out by people in their 70's. That is until now.
"Weaker economic conditions are pushing 'younger seniors' to go for any amount of money they can get at an earlier age," says Timmerman.
"The people we surveyed in the younger age range applying for the loans were clear about their needs for financial help," Timmerman says. "They didn't seem like they could wait."
At a time when more seniors in the U.S. are facing poverty — some 15.9 percent are considered poor — it's not surprising to see the move to reverse mortgages, says Mark Goldman.
"I saw a an older woman at the drugstore the other day, asking her pharmacist to please cut the costs of her medicine," Goldman adds. "When you see seniors facing rising health care costs, and as they lose jobs and see 401(k) returns shrink, it's going to be tough not to look at a reverse loan."
This story, "More seniors using reverse mortgages to raise cash," first appeared on cnbc.com.
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Kentucky was one of the worst states hit by devastating tornadoes, but will its bourbon business be the key to recovery? CNBC's Jane Wells has the details.
The best-selling cookie is 100 years old today. The treat was created in New York City and an estimated 491 billion Oreos have been sold since its debut, reports CNBC's Amanda Drury.
Related story: Chefs celebrate the Oreo on its 100th birthday
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